What kind of shopping addict are you ?
Let’s go girls (and boys ?), this year is gonna be a good year ! I know media are still talking about economic crisis and its bad impact on our purses. But in fact, it means sales should be on our side: shops have so much stocks! They really need us to help them get rid of it !
That’s why I wanted to show you something funny for your sales. The 2010 « Soldes by Paris » operation has began ! Every year since 2007, the city of Paris and the Chamber of Commerce and Industry re-edit this event. And they manage to mobilize a huge number of shops. This month, around 3.000 shops and 300 tourism professionnals are expected to participate. 
The concept is: during the month of January, customers can have access to reduced rates in hotels, restaurants, cultural sites and even transports. This year, the ambassador of the operation is Jean-Claude Jitrois, artistic director of the Jitrois house, a shop specialized in luxe ready-to-wear.
Of course, to inform people organizers have used press, but the best is on the web ! The event is actually relayed on the website shoppingbyparis.com, where M. Jitrois has compiled his good deals in a shoppingbook and through videos. All opportunities of sales are studied and classified in this guide, in order to give creative suggestions to each fahion style… It is supposed to help shopping addicted in organizing their « fashion journey » !
I went on the website to have look at this… Fans of shopping are listed in five styles. If you are one of them, you might be a « Creative » one, a « Bobo chic » one, a « Trendy » one, a « Fusion Fashion World » one or a « Classic » one ! You can also watch examples of ways to follow throughout Paris and spend a nice shopping time, get original ideas of places to go, restaurants to test, etc.
I have to say that I'm not really attracted by this shopping book. I don't like to plan my shopping journeys and prefer not to know what I’m going to find. Even if it takes time, or leads to an empty bag at the end of the day! Moreover, I do believe that M. Jitrois has a large preference for expensives brands, which is not in my budget that much…
But I really consider this initiative as a smart one and I’m sure this is gonna help numbers of crazy shoppers !
J.B